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Guiding team from Idea to Execution for JBL’s Creator-led Pride efforts
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Bolstering creative-concepts with real social-signals.
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Ensuring we move like a Creator; prepared for Organic moments.
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There’s never a dull moment when brands on social have beef, or in this case chicken. I put my social listening, strategic thinking and creative skills to the test by writing a mock strategic approach for how Popeye’s could announce the newest addition to their menu and drive consideration across social, following the infamous Chicken…